Intercom Welcomes New President Archana Agrawal
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Eoghan McCabe, CEO, Chairman, and Co-founder of Intercom, announces Archana Agrawal as the new President to improve the company's go-to-market (GTM) strategy.
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Agrawal is tasked with owning Sales, Marketing, Success, and Support, and rebuilding commercial approaches to better align with customer-first values.
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She brings extensive experience from her previous roles, including marketing leadership at Atlassian and as CMO at Airtable, and board memberships at MongoDB and Zendesk.
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The hire reflects Intercom's commitment to innovation and a renewed effort to enhance a customer-first sales approach after recent years of subpar GTM efforts.
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The announcement highlights a phase called 'Intercom 2' aimed at propelling the company's success over the next decade.