Front Introduces Smart Rules for Workflow Automation

Smart Rules are adaptable formulas for automating workflows, replacing the need for coding.

They streamline processes by replacing multiple rules with one dynamic variable-based rule.

Examples of Smart Rules usage include message assignment, account owner notification, and data extraction from messages.

This update aims to save time for teams, allowing them to focus on delivering personalized customer service.

Customers can scale their automated workflows while maintaining personalized experiences as their customer base grows.