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Perch provides a platform where users can leverage audience questions to build email lists, share knowledge, and create SEO-friendly content. It transforms interactions into newsletters and a shareable knowledge base, enhancing content discoverability. Perch also offers monetization options, such as paywalls, question bounties, and sponsorships, aligning its revenue model with the user's success. It advocates for content creators' ownership of their email lists and simplifies starting by being free, only profiting when the user earns. Overall, Perch repurposes audience curiosity into valuable content and growth opportunities for creators.