Zuora Appoints Marc Gagne as APAC General Manager
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Marc Gagne joined Zuora as the General Manager for APAC with 20 years of SaaS industry experience, from companies such as Omniture, Adobe, and Salesforce.
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Gagne sees subscription management and billing as integral to business growth and customer experience improvement, and notes the shift from transactional to recurring revenue models.
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A Zuora-sponsored Harris Poll showed a significant rise in Australian subscription service users, indicating a shift from ownership to access in consumer preferences.
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The resilience of subscription-based businesses during the volatile year of 2020 is highlighted, with revenue growth outpacing traditional S&P 500 companies.
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Subscription models are gaining traction across diverse sectors, with major brands like Caterpillar, Fender, Disney, and Apple finding success in digital subscriptions.