Wealthsimple has announced the reduction of their account minimum to $0, opening up investment opportunities to a broader audience.
The acquisition of brokerage firm ShareOwner allows Wealthsimple to offer portfolios with fractional shares.
This change enables the creation of diversified portfolios for any investment amount, regardless of how small it is.
Wealthsimple aims to democratize financial advice, traditionally available only to those investing substantial sums.
They intend to build trust with new clients by allowing them to start small and increase investments over time.

Wealthsimple is a financial company providing easy online access to investing and saving tools. With options for custom-tailored portfolio management and self-directed stock and ETF trading without commissions, the platform tailors to various financial needs and goals. They extend support with expert advice and transparent practices to over 3 million Canadians. Wealthsimple promotes low fees and high-interest savings accounts, aiming to democratize traditionally exclusive investment opportunities to a broader audience. Their suite includes high-interest chequing accounts, often offering higher yields than traditional banks, alongside a clear-cut business model that aligns their success with their clients'.

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Wealthsimple offers investing, saving, trading, and crypto services commission-free.

Wealthsimple Eliminates Account Minimums

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